Support Suite

LaSalle Electric Supply (www.lasalleelectric.com) commits to a major web initiative to increase their web presence and increase their business through e-commerce. The project includes a in-depth internet advertising campaign on select items, thorough logging before and after using Google Analytics (www.google.com), a completely redesigned site from a graphical prospective, implementation of a content management system, and integration of Savance's web storefront.

LaSalle's Vice President, Phil Schwaiger, states "we are excited to increase our company presence, have a good understanding and finite data on our return on investment, have complete control of our website, and most importantly, to increase our bottom line. Before Savance came, we had a static site that was always out of date. We had an online store, but no one used it because it lacked user-friendliness and useful information. Savance offers us a way to easily update our website and maintain a user-friendly storefront with little to no maintenance."

The site is scheduled for Phase I (campaign, traffic logging, web storefront) launch in December, 2007 and Phase II (graphical redesign, content management, and fully integrated web storefront) launch at the end of April, 2008.